Made with love in New Zealand
Tiny details, big personality.
Bag charms, name keychains, Miyuki bracelets and little luxuries, made with way too much attention to detail. Looks boutique. Priced like a little treat.
Free gift wrap on every order
Name keychains
Bag charms
Gifts under $25
Miyuki bracelets
Lip gloss charms
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Tap a doodle to explore
Shop by world
Little worlds, one tiny shop
Shop for
Who's it for?
For you
Miyuki bracelets, ear cuffs and bag charms you'll wear every day.
Shop for her →For your mini me
Name keychains, lip gloss charms and headbands she'll love. Made to match her. And maybe you too.
Shop for little ones →For teens
Charm keychains and phone straps that look cool, not cutesy.
Shop for teens →Meet ITS
From one little line to a sparkle.
Our logo joins the letters i, T and S into one continuous line, finished with a sparkle. It's how we like to work too: one careful detail at a time.
Read our story
Make it yours
Your name, your keychain, your vibe.
- Type the name or initials.
- Choose your charm and cord colour.
- We print the letters and tie every knot by hand, ready in 3 to 5 working days.
Knotted by hand in NZ
We print the letters and tie every knot on our keychains ourselves.
A price that surprises
Looks boutique. Yes, it's really that price.
Gift-ready, always
Wrapped and ready to give, at no extra cost.










